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direct marketing
07.23.07
How People Share Online Video
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A recent article by EMarketer highlights the huge impact that video is having on the internet. New Media Gateway couldn't agree more and that is why NMG is the only multichannel marketing platformthat leverages video messaging. read more...
Future of E-mail
Interesting statistics that suggest that e-mail marketing is alive and well! read more...
Marketers Moving Online In Downturn
During tough times, more marketers are adopting digital marketing techniques. Over 90% of marketers polled by eMetrics said they would increase or maintain their spend on e-mail advertising, and more than 83% said the same about paid search. read more...
How to extend marketing efforts by using social networking.
Many CVBs/DMOs are leveraging social marketing and mediums like MySpace, Twitter, Facebook, YouTube, and the like. In total, there are about a dozen channels through which Marketers can communicate their messages. read more...
The Chameleon in Us All
With eco-friendly destinations winning the favor of more and more visitors & tourists, 2008 may be the beginning of a slow decline for business in destinations that refuse to become environmentally-friendly. Take a look at how John Hendrie's perspective on the issue may change the way you think about “going green”. read more...
What consumers want
As we all know, the market is driven by what the consumer wants and it is our jobs to deliver upon that. Following on the heels of Tim's report via E-Marketer about the Future of E-Mail, Greg Colunga reports new findings about B2C marketing in the coming days. read more...
SEO Investments Expected To Grow More Than 20%
- Digital Marketing
- Brand Management
- email marketing
- misc
- general
- Measuring ROI
- Email Marketing
- new category
- direct marketing
- search marketing
- Sales Tips
- Search Engine Marketing
- Traditional Marketing
- Leadership
- Customer Service
- Digital Marketing Center
- Marketing Tips
- Databases
- clients
- Webinar
- customer workspaces
- Technology
- Web 2.0
As marketers begin to better understand how Web site optimization fits into overall campaigns, budget investments in search engine optimization (SEO) will grow at a higher rate each year, compared with other types of search marketing strategies, according to a recent report from eMarketer and MediaPost Publications. read more...