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Search Engine Marketing
10.09.09
Adobe Helps Make Digital Marketing Center Even Better!
Flash is finally coming to your smartphone—and so is Adobe (ADBE). With today's launch of the newest version its software, Adobe Flash Player 10.1, the San Jose-based company is making an aggressive push to get its product onto any gadget that allows for web browsing–Blackberry devices, netbooks, increasingly even TVs. read more...
10.07.09
Return Path, a New Media Gateway integration partner, has secured a deal with newly announced MySpace Mail!
We are very excited to announce the news that MySpace is introducing MySpace Mail, making it potentially one of the largest email providers in the US and the world as it will be offered to millions of MySpace users. read more...
Behavioral Targeting Misses Mark
Despite the concerns of some consumers and privacy advocates, marketers have defended behavioral targeting on the basis that Internet users would prefer to look at relevant advertisements and offers. read more...
07.23.07
Future of Digital Marketing
At the Future of Digital Marketing conference in London it was no surprise to report that marketers are shifting more budget towards online initiatives and are overwhelmed by the amount of new tools and channels available to them. read more...
Return Path, a New Media Gateway integration partner, has secured a deal with newly announced MySpace Mail!
We are very excited to announce the news that MySpace is introducing MySpace Mail, making it potentially one of the largest email providers in the US and the world as it will be offered to millions of MySpace users. read more...
How People Share Online Video
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A recent article by EMarketer highlights the huge impact that video is having on the internet. New Media Gateway couldn't agree more and that is why NMG is the only multichannel marketing platformthat leverages video messaging. read more...
Marketers Moving Online In Downturn
During tough times, more marketers are adopting digital marketing techniques. Over 90% of marketers polled by eMetrics said they would increase or maintain their spend on e-mail advertising, and more than 83% said the same about paid search. read more...
Hotelier's 2008 Top Ten Internet Marketing Resolutions
With 2008 knocking at your door there is no better time to start thinking about your New Years Resolutions. Industries in hospitality marketing, hotel internet marketing, tourism marketing and resort internet marketing here are some tips to get you started this year. read more...
ROI Measurement a Must
According to a study by the Lenskold Group and MarketSphere, 65% of marketers said that CEOs and CFOs are demanding to see return on investment (ROI) as a part of securing budgets for marketing initiatives. read more...
Domains - Pick One Favorite and Stick With It
Most businesses and organizations with a web presence own multiple domains, both for marketing purposes and for the future's sake. Tyson discusses how to handle multiple domains without disrupting your SEO efforts. read more...
SEO Investments Expected To Grow More Than 20%
- Digital Marketing
- Brand Management
- email marketing
- misc
- general
- Measuring ROI
- Email Marketing
- new category
- direct marketing
- search marketing
- Sales Tips
- Search Engine Marketing
- Traditional Marketing
- Leadership
- Customer Service
- Digital Marketing Center
- Marketing Tips
- Databases
- clients
- Webinar
- customer workspaces
- Technology
- Web 2.0
As marketers begin to better understand how Web site optimization fits into overall campaigns, budget investments in search engine optimization (SEO) will grow at a higher rate each year, compared with other types of search marketing strategies, according to a recent report from eMarketer and MediaPost Publications. read more...