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Training to keep your hotel sales effort strong
02.25.08
NMG’s Mary Miller reviews an ehotelier’s article which gives basic insight that all sales and marketing teams in the travel and tourism industries need to keep in mind.
“2008 Food for Thought”
12.18.07
Mary Miller from NMG reviews a recent Bert van Walbeek article from eHoteliers.com. As a destination sales, destination marketing, or hotel management professional waiting to start a new year in the hospitality industry ... you will truly find this a very useful piece of information.
Domains - Pick One Favorite and Stick With It
11.16.07
Most businesses and organizations with a web presence own multiple domains, both for marketing purposes and for the future's sake. Tyson discusses how to handle multiple domains without disrupting your SEO efforts.
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American Heart

The AHA is one of the largest voluntary health care agencies in the world consisting of millions of volunteers, doctors, and health care professionals.

American Heart Association Logo
 Situation:

Approximately 1,100,000 Americans will have a new or recurrent coronary attack every year. 450,000 of these are recurrent events, and within one year of an attack, 25% of men and 38% of women will die. The American Heart Association has practice guidelines that will save lives.

These are evidence based and proven valid. Yet the reality is that over half of U.S. heart patients are not managed to AHA guidelines. Because of this, the American Heart Association developed their Get With The Guidelines (GWTG) program. If implemented nationwide, the coronary artery disease module, GWTG-CAD, could save up to 80,000 lives each year. To facilitate this, awareness and implementation of GWTG-CAD needs to be instituted in every hospital possible.

Solution:
  • NMG developed the first interactive educational CD-ROM for GWTG-CAD that offers continuing educational credits.
  • 20,000 CDs were distributed to hospital-based healthcare providers across the nation.
  • CD users may obtain CME or CE credits instantly upon successful completion of the online course.

Impact:
  • The interactive educational CD has enabled thousands of healthcare professionals to provide patients with a consistent framework that saves lives every year.
  • It allows professionals to obtain CME or CE credits for career advancement..
How We Helped:
  • Flash and Video Interactive Presentations
  • CD-ROM Manufacturing
  • NMG Creative Services