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What's your Social ROI?
03.08.10
Has social media delivered on its promises? Can you even tell? According to eMarketer, Social network ad spending will reach $2.5 billion worldwide throughout 2010 and $1.3 billion just in the US, but according to an outside survey only 1 IN 5 marketers even measured their social media ROI in 2009.
Marketing Industry Bounce Back
02.01.10
Companies can officially be optimistic about investing in online marketing in 2010, trust us, it's what we do. Not only are we finding that companies who recently increased their online marketing efforts have already seen significant ROI, but there are countless other reasons to believe marketing is bouncing back, check them out.
Social Media Tactics That Work
01.12.10
We've discovered what tactics really work when it comes to marketing on Facebook and Twitter. A recent survey of 5,140 B2B and B2C marketers conducted by MarketingProfs shows how companies are successfully using their Social Marketing Tools to yield a much higher ROI, create better campaigns and reach new and qualified audiences.
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Houston CVB

The Houston website was not living up to its ultimate potential.


 Situation:

At the Houston CVB, its website was not producing at its true potential. Understanding the role in which Search Engine Marketing plays in driving traffic and ultimately converting leads, the Greater Houston Convention and Visitors Bureau turned to NMG.

Solution:
  • The Houston CVB deployed the services of NMG's Search Engine Marketing team to drive traffic, lead conversions and ultimately sales.

Impact:
  • Increased site traffic by 35.7%
  • Decreased marketing costs by 33%
  • Search term result ranking increased over 100%
How We Helped:
  • Search Engine Marketing