Document Actions

Houston CVB

The Houston website was not living up to its ultimate potential.


Situation:

At the Houston CVB, its website was not producing at its true potential. Understanding the role in which Search Engine Marketing plays in driving traffic and ultimately converting leads, the Greater Houston Convention and Visitors Bureau turned to NMG.

Solution:
  • The Houston CVB deployed the services of NMG's Search Engine Marketing team to drive traffic, lead conversions and ultimately sales.

Impact:
  • Increased site traffic by 35.7%
  • Decreased marketing costs by 33%
  • Search term result ranking increased over 100%
How We Helped:
  • Search Engine Marketing